Have a second? Not really. In the blink of an eye, your target is moving on to the next ad, the next channel, the next station. So you better grab'em while you can and get your message out.For thinking outside of the box, there's no better advertising agency than PRAD.With concepts that break the mould, we create dynamite ads that break through the clutter and get your message out and bring results in.From planning your marketing strategies to creating and executing a highly effective advertising, PRAD can do it all for you in the most cost-effective way possible.

Reputation counts. And a good reputation supports the growth of an organisation. It's a part of your business that needs regular attention and management. Here at PRAD, we make it a priority to understand what your target audience already thinks about your business and then develop a public relations plan that will support what you want to achieve. From getting close to journalists through media relations and writing press releases to placing articles and winning the support of bloggers, we understand how the big picture works. And we measure the results of our work so you can see the return on your investment. It's our business to help you create the plans and campaigns that will make your business stand out for all the right reasons.

At PRAD we believe corporate identity is a symbolic uniform which acts as a silent spokesperson and needs to send the right message.A good identity will project who you are, what you do and how you do it. Our creative team focuses on the big picture of your business to develop a company image that's reflective of your mission, goals and effectively communicates through multiple channels of marketing. And of course it will look great, too.

A brand is a promise – one that your customers will immediately understand and value.Your logo is an extension of that—a visualisation of who your company is and what it does. It's also a differentiator—what sets you apart from your competition and reminds your audiences to recognise everything you do at a glance. We can help you define and develop a strong brand, create a unique logo that properly represents your company and launch a branding (or re-branding) campaign so everyone knows about it. Or you may just need to strengthen and deepen awareness of your current brand — we do that too. As any experienced marketer will tell you, developing a unique and strong brand is a critical first step in the identification and marketing process. We'd love to help you develop yours.

Looks aren't everything, but image is definitely important in today's business environment. At PRAD, we create dynamic designs to help our clients stand out from their competition. Our designs are constructed to suit the needs of our clients, so whether we are developing a clean, professional look for a corporate law-firm or a modern, chic look for a design boutique, we have the expertise to turn your vision into a reality.We design graphics for printed-paper, business cards, stationery, flyers, sales sheets, posters and promotion cards as well as the web.

For most businesses, a website is the only avenue for a company to display its philosophy, products, services, pricing, images, and contact information. Consider the importance of your web presence... Many if not all of your clients and potential clients expect your website to represent your company's image and branding. Essentially, this is a brochure containing all the details about the company, being seen by the public.Your website may be how people first find out about you, and it serves as your online «brick and mortar» - the place people first go before visiting you in person. Does your site make a great first impression? Our team has developed sites as simple as one page, to full content management systems and everything in between, so we are happy to build you one.

Imagine that you have the most beautiful website, containing all the right information, with great functionality and friendliness, but... it is nowhere to be found or even indexed by the three of the most important search engines, Google, Yahoo, and Bing. Researches show that most internet users will not look beyond the top 30 listings. If your business relies heavily on internet traffic, we are here to make your website optimized and ensure that it will be exposed to the potential customers that are searching for your products or services.

Well, it's about time to become closer to people. Literally! PRAD creates and delivers program scheduling that keeps your events organised, goal-oriented and consumer-focused. Our experienced team works with you to brainstorm and plan out the successes of each event with unfaltering 24-hour support from start-to- finish. Stop worrying about the tiresome logistics and start enjoying the splendid returns.

How prepared are you to prevent a crisis? If disaster strikes, would you be able to control it and recover gracefully? No one wants to experience crises, but sometimes they happen despite our best efforts. If your interest lies in keeping your organization's reputation intact, you must be prepared to communicate effectively. PRAD helps clients retain credibility, restore confidence and protect their bottom lines. With us, you don't have to face them alone. Our crisis management team will help you deal with media attention during these crucial days.